Amped Up Digital, Marketing Your Business From Start to Finish and Back Again will help you create a solid marketing strategy for your business, buy back more time, and make more money.
"This book has a unique value to it in the world of media strategy in that it does not become more obsolete from the minute of publication. This is the inherent challenge of describing what was the current media conditions and sources when written. What Kelly has done in this book should be appreciated by all company owners and marketing professionals. Rather than favoring a particular channel or digital platform, Kelly provides readers with a repeatable, thus current as the reader believes conditions have changed in their environment, step-by-step strategy and tactics model development. This is a great resource!" -- Tom Searcy
Author of "Whale Hunting: How to Land Big Sales and Transform Your Company" and owner of Hunt Big Sales.
"Amped Up Digital: Marketing Your Business From Start to Finish and Back Again is a succinct exercise in how to market your business, specifically from a digital perspective. The activities at the end of each chapter help the business owner work through and build their own marketing strategy. As a university educator, I find this book a perfect supplement to my marketing course largely because of the no-nonsense way it is written. The activities lend themselves perfectly to my classroom because students can work together and with me to complete them and work toward writing a marketing plan as their final project. This book could be incorporated into any course where integrated marketing communications is a focus including those that discuss marketing, entrepreneurship, and/or startups." -- Dr. Niki Davis
Hospitality and Tourism Administration, SIU
"I just finished your book. Loved it! Love how you explain in detail the options out there and have the exercises to make us create a ‘road map’ for our own business. I really enjoyed it and gets me motivated to be more organized with my marketing/social media plan.
Thank you!!" -- Heather Deatz, Owner/Event Manager, Baby Kid Expo, LLC
Overcoming the Big Scary Marketing Monster Webinar — FREE
If I asked you what your marketing strategy is for your business RIGHT NOW, would you be able to tell me?
Now, I’m not talking about what Facebook posts you have running, or mailers you have going out, or even what radio and tv ads you have running. I’m talking about your underlying strategy for growth and success for your business. Your “WHY?”. Your “WHO is my target audience?”. Your “WHAT is my story and HOW am I going to reach my audience the most effectively?”
You’ve probably said to yourself, “Marketing is hard. I just want to do what I do and have people find me.” So you put up some ads and social media posts and hope for the best. For some businesses, that works for a little while. But eventually, that approach will stop generating leads. Then you have to re-group and try something else.
Guess what? That’s OK! You are not the only one to have ever had this problem. You are not alone, and it’s OK to “not know what you don’t know.”
In this webinar, we will discuss some of the basics to getting started building a rock solid marketing strategy and plan for your business. The topics we will cover are:
Fears. No time, no money, no direction and how these can be the same for solopreneures and much larger organizations as well.
We are also going to talk about how it is ok to just STOP and take a breath.
We are going to talk about your goals. How to celebrate wins. And How to track your metrics. To even know if you are winning or not.
Lastly, we are going to go over budgets. Why you need one, how to set one, and how to spend it.
>>> Click this link to register: http://www.onlinemeetingnow.com/register/?id=gwzclu3grv
FULL DISCLAIMER 1: This webinar is NOT live. It’s fancy and automated. [For your convenience]
FULL DISCLAIMER 2: At the end of the webinar, if what I shared hits home, I’ll invite you to schedule a consultation to develop a plan for your business and see if we can help you move faster.
If we can’t, we’ll be the first to tell you, exchange high fives and fist bumps and point you in the right direction.
Register here: http://www.onlinemeetingnow.com/register/?id=gwzclu3grv